{"id":56027,"date":"2025-07-08T09:30:08","date_gmt":"2025-07-08T07:30:08","guid":{"rendered":"https:\/\/www.hiberus.com\/crecemos-contigo\/?p=56027"},"modified":"2025-07-10T12:25:32","modified_gmt":"2025-07-10T10:25:32","slug":"dam-y-dynamic-media","status":"publish","type":"post","link":"https:\/\/www.hiberus.com\/crecemos-contigo\/dam-y-dynamic-media\/","title":{"rendered":"DAM y Dynamic Media de Adobe Experience Manager"},"content":{"rendered":"<p><span data-contrast=\"auto\">Vivimos en un entorno donde el contenido es el motor de la experiencia del cliente. Las marcas necesitan crear, gestionar y distribuir contenido digital de forma m\u00e1s r\u00e1pida, m\u00e1s personalizada y en m\u00faltiples canales.<\/span><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335557856&quot;:4278190080,&quot;335559685&quot;:720,&quot;335559738&quot;:240,&quot;335559739&quot;:360,&quot;335559740&quot;:360,&quot;335559991&quot;:360}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\"><strong>Adobe Experience Manager (AEM)<\/strong>, con sus capacidades de<strong> Digital Asset Management (DAM) y Dynamic Media<\/strong>, se posiciona como una soluci\u00f3n integral que responde a estos desaf\u00edos mejorando la eficiencia operativa y mejorando la experiencia el cliente, tanto desde el punto de vista estrat\u00e9gico del negocio como desde la implementaci\u00f3n t\u00e9cnica<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/p>\n<h2><b><span data-contrast=\"none\">DAM: Digital Asset Management como ventaja competitiva<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335557856&quot;:4278190080,&quot;335559738&quot;:240,&quot;335559739&quot;:360}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">El DAM no es solo un repositorio. Es un sistema central de verdad para los activos digitales de la organizaci\u00f3n.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/p>\n<h4><b><span data-contrast=\"auto\">Beneficios clave de DAM<\/span><\/b><\/h4>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"16\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Agilidad operativa<\/span><\/b><span data-contrast=\"auto\">: se reducen los tiempos de b\u00fasqueda y validaci\u00f3n de contenido. Seg\u00fan estudios de Adobe, con DAM se reduce el tiempo de gesti\u00f3n de activos en un 28-32%.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120,&quot;335559740&quot;:360}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"16\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"2\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Control de marca<\/span><\/b><span data-contrast=\"auto\">: permite asegurar el uso correcto de im\u00e1genes y v\u00eddeos seg\u00fan territorio, canal o campa\u00f1a.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120,&quot;335559740&quot;:360}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"16\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"3\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Reducci\u00f3n de costos<\/span><\/b><span data-contrast=\"auto\">: evita la duplicaci\u00f3n de activos y facilita la reutilizaci\u00f3n, reduciendo la dependencia de nuevas producciones.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120,&quot;335559740&quot;:360}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"16\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"4\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Colaboraci\u00f3n global<\/span><\/b><span data-contrast=\"auto\">: equipos de marketing, agencias y dise\u00f1adores pueden trabajar sobre el mismo ecosistema, con permisos, flujos de aprobaci\u00f3n y trazabilidad.<\/span><\/li>\n<\/ul>\n<p><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:2,&quot;335551620&quot;:2,&quot;335559739&quot;:120,&quot;335559740&quot;:360}\"> <img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-56028\" src=\"https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img52.jpg\" alt=\"Beneficios clave de DAM y Dynamic Media\" width=\"700\" height=\"425\" srcset=\"https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img52.jpg 1058w, https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img52-300x182.jpg 300w, https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img52-1024x621.jpg 1024w, https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img52-768x466.jpg 768w, https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img52-360x218.jpg 360w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/span><\/p>\n<h4><b><span data-contrast=\"none\">Casos reales con DAM<\/span><\/b><\/h4>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"17\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"none\">Una marca de moda internacional gestiona m\u00e1s de 500.000 activos en 10 idiomas y 30 mercados desde un \u00fanico DAM, con flujos de aprobaci\u00f3n automatizados para colecciones de temporada.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"17\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"none\">Un grupo farmac\u00e9utico usa DAM para controlar la distribuci\u00f3n de documentos regulatorios visuales, asegurando cumplimiento normativo por regi\u00f3n.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:720,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<h3><b><span data-contrast=\"none\">Perspectiva t\u00e9cnica de DAM: fundamentos que lo hacen poderoso<\/span><\/b><\/h3>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"18\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Metadatos configurables:<\/span><\/b><span data-contrast=\"auto\"> indexaci\u00f3n avanzada que permite b\u00fasquedas inteligentes, basadas en taxonom\u00edas, propiedades personalizadas o AI (Adobe Sensei).<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-ccp-props=\"{&quot;335551550&quot;:2,&quot;335551620&quot;:2,&quot;335559739&quot;:120}\"> <img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-56029\" src=\"https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img55.jpg\" alt=\"Metadatos configurables DAM y Dynamic Media\" width=\"700\" height=\"370\" srcset=\"https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img55.jpg 1085w, https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img55-300x159.jpg 300w, https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img55-1024x542.jpg 1024w, https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img55-768x406.jpg 768w, https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img55-360x190.jpg 360w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"18\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"2\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Versionado autom\u00e1tico<\/span><\/b><span data-contrast=\"auto\">: Conserva el historial de cambios de cada activo.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:720,&quot;335559739&quot;:120}\"> <img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-56031\" src=\"https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img57.jpg\" alt=\"Versionado autom\u00e1tico\" width=\"260\" height=\"400\" srcset=\"https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img57.jpg 316w, https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img57-195x300.jpg 195w\" sizes=\"auto, (max-width: 260px) 100vw, 260px\" \/><\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"18\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"3\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Workflows integrados<\/span><\/b><span data-contrast=\"auto\">: validaciones, aprobaciones, conversiones de formatos o notificaciones automatizadas.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-ccp-props=\"{&quot;335551550&quot;:2,&quot;335551620&quot;:2,&quot;335559685&quot;:720,&quot;335559739&quot;:120}\"> <img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-56032\" src=\"https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img60.jpg\" alt=\"Workflows integrados\" width=\"260\" height=\"305\" srcset=\"https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img60.jpg 478w, https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img60-256x300.jpg 256w, https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img60-360x422.jpg 360w\" sizes=\"auto, (max-width: 260px) 100vw, 260px\" \/><\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"18\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"4\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">API RESTful y GraphQL<\/span><\/b><span data-contrast=\"auto\">: facilita la integraci\u00f3n con ecosistemas externos (PIM, CRM, CMS externos, etc.).<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\"> <img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-56033\" src=\"https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img61.jpg\" alt=\"API RESTful y GraphQL\" width=\"700\" height=\"213\" srcset=\"https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img61.jpg 974w, https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img61-300x91.jpg 300w, https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img61-768x233.jpg 768w, https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img61-360x109.jpg 360w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"18\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"5\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Brand Portal y Asset Link:<\/span><\/b><span data-contrast=\"auto\"> publicaci\u00f3n segura de activos<\/span><span data-contrast=\"none\"> a terceros (agencias, partners) o acceso directo desde Creative Cloud.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\"> <img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-56034\" src=\"https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img62.jpg\" alt=\"Brand Portal y Asset Link: DAM y Dynamic Media\" width=\"700\" height=\"257\" srcset=\"https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img62.jpg 1288w, https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img62-300x110.jpg 300w, https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img62-1024x375.jpg 1024w, https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img62-768x281.jpg 768w, https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img62-360x132.jpg 360w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/span><\/p>\n<p><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/p>\n<h2><b><span data-contrast=\"none\">Dynamic Media: personalizaci\u00f3n visual y performance en tiempo real<\/span><\/b><\/h2>\n<h3><b><span data-contrast=\"none\">Visi\u00f3n empresarial: experiencias visuales que convierten<\/span><\/b><\/h3>\n<p><span data-contrast=\"none\">En un mundo <em>mobile-first<\/em> y visual, los usuarios exigen <\/span><b><span data-contrast=\"none\">experiencias ricas, interactivas y veloces<\/span><\/b><span data-contrast=\"none\">. Aqu\u00ed es donde Dynamic Media entra en juego.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/p>\n<h4><b><span data-contrast=\"none\">Qu\u00e9 aporta Dynamic Media<\/span><\/b><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/h4>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"19\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Variantes ilimitadas desde un \u00fanico archivo<\/span><\/b><span data-contrast=\"none\">: evita crear decenas de versiones manualmente para banners, thumbnails, RRSS, etc.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"19\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"2\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Interactividad para mejorar la conversi\u00f3n<\/span><\/b><span data-contrast=\"none\">: zoom din\u00e1mico, vista en 360\u00b0, videos personalizados, hotspots que mejoran la experiencia de compra.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"19\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"3\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Velocidad y calidad optimizadas<\/span><\/b><span data-contrast=\"none\">: se adapta autom\u00e1ticamente al dispositivo del usuario, entregando la versi\u00f3n ideal en peso y calidad.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"19\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"4\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Consistencia visual global<\/span><\/b><span data-contrast=\"none\">: al ser entregados desde una \u00fanica fuente (single source of truth), se garantiza que todos los puntos de contacto mantengan la identidad de marca.<\/span><\/li>\n<\/ul>\n<p><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/p>\n<h3><b><span data-contrast=\"none\">Perspectiva t\u00e9cnica: entrega din\u00e1mica y escalable<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335557856&quot;:4278190080,&quot;335559738&quot;:240,&quot;335559739&quot;:360,&quot;469777462&quot;:[567],&quot;469777927&quot;:[0],&quot;469777928&quot;:[1]}\">\u00a0<\/span><\/h3>\n<h4><b><span data-contrast=\"none\">C\u00f3mo funciona Dynamic Media<\/span><\/b><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/h4>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"20\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"none\">Los activos se transforman <\/span><b><span data-contrast=\"none\">on-the-fly<\/span><\/b><span data-contrast=\"none\"> a trav\u00e9s de URLs parametrizadas: tama\u00f1o, recorte, formato, fondo, overlays, texto, etc.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\"> <img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-56038\" src=\"https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img65.jpg\" alt=\"Los activos se transforman on-the-fly\" width=\"700\" height=\"228\" srcset=\"https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img65.jpg 1122w, https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img65-300x98.jpg 300w, https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img65-1024x334.jpg 1024w, https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img65-768x251.jpg 768w, https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img65-360x117.jpg 360w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"20\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"2\" data-aria-level=\"1\"><b><span data-contrast=\"none\">CDN integrada con Adobe (y Akamai)<\/span><\/b><span data-contrast=\"none\">: distribuci\u00f3n r\u00e1pida y global de contenido sin necesidad de una infraestructura propia.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"20\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"3\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Formatos inteligentes<\/span><\/b><span data-contrast=\"none\">: adapta autom\u00e1ticamente los formatos m\u00e1s eficientes como WebP o AVIF, seg\u00fan el navegador.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"20\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"4\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Visores personalizables<\/span><\/b><span data-contrast=\"none\">: para e-commerce, lookbooks, carruseles o presentaciones de productos complejos.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\"> <img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-56035\" src=\"https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img68.jpg\" alt=\"Visores personalizables\" width=\"700\" height=\"415\" srcset=\"https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img68.jpg 901w, https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img68-300x178.jpg 300w, https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img68-768x455.jpg 768w, https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img68-360x213.jpg 360w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"20\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"5\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Optimizaci\u00f3n autom\u00e1tica<\/span><\/b><span data-contrast=\"none\">: las im\u00e1genes son ajustadas autom\u00e1ticamente en peso y formato para garantizar tiempos de carga \u00f3ptimos (cr\u00edtico para SEO y UX).<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"20\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"6\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Smart Crop: <\/span><\/b><span data-contrast=\"none\">se reconoce el punto de inter\u00e9s clave en las im\u00e1genes y produce autom\u00e1ticamente cualquier cantidad de tama\u00f1os recortados.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-56036\" src=\"https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img69.jpg\" alt=\"Smart Crop\" width=\"360\" height=\"290\" srcset=\"https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img69.jpg 421w, https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img69-300x242.jpg 300w, https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img69-360x290.jpg 360w\" sizes=\"auto, (max-width: 360px) 100vw, 360px\" \/><\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"20\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"7\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Smart Tags<\/span><\/b><span data-contrast=\"none\">: escanea autom\u00e1ticamente cada imagen a medida que se carga y le aplica palabras clave de metadatos. Se puede definir etiquetas propias personalizadas y entrenar a Adobe Sensei para que las reconozca<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-ccp-props=\"{&quot;335551550&quot;:2,&quot;335551620&quot;:2,&quot;335559739&quot;:120}\"> <img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-56037\" src=\"https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img70.jpg\" alt=\"Smart Tags DAM y Dynamic Media\" width=\"700\" height=\"437\" srcset=\"https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img70.jpg 750w, https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img70-300x187.jpg 300w, https:\/\/www.hiberus.com\/crecemos-contigo\/wp-content\/uploads\/2025\/07\/img70-360x225.jpg 360w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><b><span data-contrast=\"none\">Casos de uso combinados: cuando DAM y Dynamic Media se integran<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335557856&quot;:4278190080,&quot;335559738&quot;:240,&quot;335559739&quot;:360}\">\u00a0<\/span><\/h2>\n<table data-tablestyle=\"MsoNormalTable\" data-tablelook=\"1184\" aria-rowcount=\"4\">\n<tbody>\n<tr aria-rowindex=\"1\">\n<td data-celllook=\"4369\"><b><span data-contrast=\"none\">Escenario<\/span><\/b><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/td>\n<td data-celllook=\"4369\"><b><span data-contrast=\"none\">C\u00f3mo funciona<\/span><\/b><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/td>\n<td data-celllook=\"4369\"><b><span data-contrast=\"none\">Valor generado<\/span><\/b><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/td>\n<\/tr>\n<tr aria-rowindex=\"2\">\n<td data-celllook=\"4369\"><b><span data-contrast=\"none\">E-commerce global<\/span><\/b><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/td>\n<td data-celllook=\"4369\"><span data-contrast=\"none\">Un solo asset de producto alimenta todas las tiendas, en m\u00faltiples resoluciones, idiomas y formatos.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/td>\n<td data-celllook=\"4369\"><span data-contrast=\"none\">Reducci\u00f3n de tiempo de carga en un 35%, aceleraci\u00f3n del time-to-market de productos nuevos.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/td>\n<\/tr>\n<tr aria-rowindex=\"3\">\n<td data-celllook=\"4369\"><b><span data-contrast=\"none\">Campa\u00f1as omnicanal<\/span><\/b><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/td>\n<td data-celllook=\"4369\"><span data-contrast=\"none\">Un equipo de marketing usa una plantilla en Dynamic Media para generar autom\u00e1ticamente banners adaptados para redes, email, y sitio web.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/td>\n<td data-celllook=\"4369\"><span data-contrast=\"none\">Coherencia visual, reducci\u00f3n del trabajo manual en dise\u00f1o, campa\u00f1as listas en minutos.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/td>\n<\/tr>\n<tr aria-rowindex=\"4\">\n<td data-celllook=\"4369\"><b><span data-contrast=\"none\">Gesti\u00f3n multiling\u00fce<\/span><\/b><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/td>\n<td data-celllook=\"4369\"><span data-contrast=\"none\">Un video promocional tiene overlays de texto generados din\u00e1micamente seg\u00fan idioma y pa\u00eds.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/td>\n<td data-celllook=\"4369\"><span data-contrast=\"none\">Eliminaci\u00f3n de versiones est\u00e1ticas por idioma, reducci\u00f3n del tiempo de localizaci\u00f3n en un 70%.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/p>\n<h2><b><span data-contrast=\"none\">Buenas Pr\u00e1cticas para Desbloquear su Potencial<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335557856&quot;:4278190080,&quot;335559738&quot;:240,&quot;335559739&quot;:360}\">\u00a0<\/span><\/h2>\n<h3><b><span data-contrast=\"none\">Desde el negocio<\/span><\/b><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/h3>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"22\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\">Dise\u00f1ar una<b><span data-contrast=\"none\"> estrategia de taxonom\u00eda y metadatos<\/span><\/b> desde el inicio.<\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"22\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"2\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Involucrar a los equipos creativos <\/span><\/b>en el uso del DAM.<\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"22\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"3\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Definir KPIs claros<\/span><\/b><span data-contrast=\"none\">: tiempos de entrega, volumen de reutilizaci\u00f3n de activos, reducci\u00f3n de versiones duplicadas.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/li>\n<\/ul>\n<h3><b><span data-contrast=\"none\">Desde la tecnolog\u00eda<\/span><\/b><\/h3>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"23\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\">Configurar perfiles de<b><span data-contrast=\"none\"> procesamiento y presets personalizados.<\/span><\/b><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"23\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"2\" data-aria-level=\"1\">Aprovechar la automatizaci\u00f3n con<b><span data-contrast=\"none\"> Workflows e Integraciones.<\/span><\/b><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"23\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"3\" data-aria-level=\"1\">Usar Dynamic Media para<b><span data-contrast=\"none\"> contenido cr\u00edtico en performance (Home, PDP, hero banners).<\/span><\/b><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"23\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"4\" data-aria-level=\"1\">Capacitar al equipo t\u00e9cnico en<b><span data-contrast=\"none\"> Scene7 URL modifiers y visores avanzados.<\/span><\/b><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><\/p>\n<h2><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120}\">\u00a0<\/span><b><span data-contrast=\"none\">No es solo tecnolog\u00eda<\/span><\/b><b><span data-contrast=\"none\">, es una estrategia de contenido<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335557856&quot;:4278190080,&quot;335559738&quot;:240,&quot;335559739&quot;:360}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"none\">Desbloquear el potencial de AEM DAM y Dynamic Media no consiste \u00fanicamente en activar m\u00f3dulos, sino en <\/span><b><span data-contrast=\"none\">alinear la estrategia de contenido con las capacidades t\u00e9cnicas<\/span><\/b><span data-contrast=\"none\">.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Las organizaciones que logran esta sinergia obtienen:<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"25\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"none\">Agilidad operativa<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"25\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"none\">Escalabilidad en la producci\u00f3n de contenido<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"25\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"3\" data-aria-level=\"1\"><span data-contrast=\"none\">Mejora de la experiencia digital del cliente<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"25\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"4\" data-aria-level=\"1\"><span data-contrast=\"none\">Visibilidad y control de marca a nivel global<\/span><\/li>\n<\/ul>\n<p><span data-contrast=\"none\">\u00bfBuscas experiencias digitales excepcionales? En hiberus, somos tus aliados estrat\u00e9gicos para lograrlo. Con un equipo de expertos altamente capacitados en la suite de Adobe, te ofrecemos soluciones integrales para potenciar tu marca.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Nos especializamos en Adobe Experience Manager (AEM), cubriendo tanto Sites como Assets. Hemos realizado m\u00faltiples implementaciones de DAM (Digital Asset Management) y exitosas migraciones de activos digitales para una amplia gama de clientes. Adem\u00e1s, dominamos el uso de Dynamic Media para que tus contenidos brillen como nunca.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">En cada etapa del proceso, en <a href=\"https:\/\/www.hiberus.com\/dxp\/aem\">hiberus<\/a> te acompa\u00f1amos de cerca. Desde la planificaci\u00f3n hasta la implementaci\u00f3n, garantizamos una ejecuci\u00f3n eficiente, fluida y totalmente alineada con tus objetivos de negocio. <\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n        <div class=\"row\">\n            <div class=\"block-cta-form\" style=\"background-color: #003664;\">\n                <div class=\"content-cta-form\">\n                    <div class=\"text-cta-form\">\n                        <p class=\"title-cta-form\">\u00bfQuieres m\u00e1s informaci\u00f3n sobre nuestros servicios de Adobe Experience Manager?<\/p>\n                        <p>Contacta con nuestro equipo de AEM<\/p>\n                    <\/div>\n                    <div class=\"form-fields\">\n                        \n<div class=\"wpcf7 no-js\" id=\"wpcf7-f33973-o1\" lang=\"es-ES\" dir=\"ltr\" data-wpcf7-id=\"33973\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/crecemos-contigo\/wp-json\/wp\/v2\/posts\/56027#wpcf7-f33973-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Formulario de contacto\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"33973\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.5\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"es_ES\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f33973-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/><input type=\"hidden\" name=\"_wpcf7_recaptcha_response\" value=\"\" \/>\n<\/fieldset>\n<div id=\"responsive-form\" class=\"clearfix\">\n\t<div class=\"form-row\">\n\t\t<div class=\"column-half\">\n\t\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"nombre\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Nombre *\" value=\"\" type=\"text\" name=\"nombre\" \/><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t\t<div class=\"column-half\">\n\t\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"apellido\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Apellido *\" value=\"\" type=\"text\" name=\"apellido\" \/><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\t<div class=\"form-row\">\n\t\t<div class=\"column-half\">\n\t\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"correo\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Correo corporativo *\" value=\"\" type=\"email\" name=\"correo\" \/><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t\t<div class=\"column-half\">\n\t\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"telf-contacto\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-tel wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-tel\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Tel\u00e9fono *\" value=\"\" type=\"tel\" name=\"telf-contacto\" \/><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\t<div class=\"form-row\">\n\t\t<div class=\"column-half\">\n\t\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"compania\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Compa\u00f1ia *\" value=\"\" type=\"text\" name=\"compania\" \/><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\t<div class=\"form-row\">\n\t\t<div class=\"column-full\">\n\t\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"mensaje\"><textarea cols=\"40\" rows=\"10\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Mensaje *\" name=\"mensaje\"><\/textarea><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\t<div class=\"form-row\">\n\t\t<div class=\"column-full color-acceptance\">\n\t\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"politica\"><span class=\"wpcf7-form-control wpcf7-acceptance\"><span class=\"wpcf7-list-item\"><label><input type=\"checkbox\" name=\"politica\" value=\"1\" aria-invalid=\"false\" \/><span class=\"wpcf7-list-item-label\">He le\u00eddo y acepto la <a href=\"https:\/\/www.hiberus.com\/politica\" target=\"_blank\"><u>Pol\u00edtica de privacidad<\/u><\/a><\/span><\/label><\/span><\/span><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\t<div class=\"form-row\">\n\t\t<div class=\"column-full color-acceptance\">\n\t\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"marketing\"><span class=\"wpcf7-form-control wpcf7-acceptance optional\"><span class=\"wpcf7-list-item\"><label><input type=\"checkbox\" name=\"marketing\" value=\"1\" aria-invalid=\"false\" \/><span class=\"wpcf7-list-item-label\">Me gustar\u00eda recibir comunicaciones de marketing de Hiberus y sobre sus productos, servicios y eventos.<\/span><\/label><\/span><\/span><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\t<div class=\"form-row\">\n\t\t<div class=\"column-half\">\n\t\t\t<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner\" type=\"submit\" value=\"Contacta con nosotros\" \/>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n\t<div class=\"form-row\">\n\t\t<div id=\"campos_ocultos\" class=\"hidden\">\n\t\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"oculto_analitica_new1\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text\" id=\"oculto_analitica_new1\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"oculto_analitica_new1\" \/><\/span><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"oculto_analitica_new2\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text\" id=\"oculto_analitica_new2\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"oculto_analitica_new2\" \/><\/span><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"oculto_analitica_new3\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text\" id=\"oculto_analitica_new3\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"oculto_analitica_new3\" \/><\/span><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"oculto_analitica_new4\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text\" id=\"oculto_analitica_new4\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"oculto_analitica_new4\" \/><\/span><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"oculto_analitica_new_p\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text\" id=\"oculto_analitica_new_p\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"oculto_analitica_new_p\" \/><\/span>\n\t\t\t<\/p>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n<!--end responsive-form--><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n        \n","protected":false},"excerpt":{"rendered":"<p>Vivimos en un entorno donde el contenido es el motor de la experiencia del cliente. Las marcas necesitan crear, gestionar y distribuir&#8230;<\/p>\n","protected":false},"author":440,"featured_media":56081,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_ayudawp_aiss_exclude":false,"footnotes":""},"categories":[3,232],"tags":[227,210],"class_list":{"0":"post-56027","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-negocio-electronico","8":"category-portales-dxp","9":"tag-aem","10":"tag-dxp"},"acf":[],"_links":{"self":[{"href":"https:\/\/www.hiberus.com\/crecemos-contigo\/wp-json\/wp\/v2\/posts\/56027","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hiberus.com\/crecemos-contigo\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hiberus.com\/crecemos-contigo\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hiberus.com\/crecemos-contigo\/wp-json\/wp\/v2\/users\/440"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hiberus.com\/crecemos-contigo\/wp-json\/wp\/v2\/comments?post=56027"}],"version-history":[{"count":4,"href":"https:\/\/www.hiberus.com\/crecemos-contigo\/wp-json\/wp\/v2\/posts\/56027\/revisions"}],"predecessor-version":[{"id":56573,"href":"https:\/\/www.hiberus.com\/crecemos-contigo\/wp-json\/wp\/v2\/posts\/56027\/revisions\/56573"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hiberus.com\/crecemos-contigo\/wp-json\/wp\/v2\/media\/56081"}],"wp:attachment":[{"href":"https:\/\/www.hiberus.com\/crecemos-contigo\/wp-json\/wp\/v2\/media?parent=56027"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hiberus.com\/crecemos-contigo\/wp-json\/wp\/v2\/categories?post=56027"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hiberus.com\/crecemos-contigo\/wp-json\/wp\/v2\/tags?post=56027"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}